Editorial standards

Editorial Policy

Our approach to accuracy, sources, transparent calculations and corrections.

AIVUV publishes report-analysis tools and educational guides for website publishers who measure advertising revenue. Our goal is to make reporting calculations easier to verify by showing formulas, stating assumptions and describing limitations.

Topic scope

We focus on publisher reports, ad revenue metrics, data quality and scenario analysis. We avoid presenting a simple ratio as if it could establish a cause, guarantee future earnings or replace official platform reporting.

Sources and attribution

When a definition or method depends on an external source, we aim to link to the relevant primary or official reference. The linked source supports the stated definition; it does not mean that the external organization endorses AIVUV or its tools.

How calculations are described

Each tool should disclose its formula, show the units or period where material, and explain major exclusions. Examples are illustrative and should not be mistaken for typical or guaranteed results. Where a calculator uses a user-selected percentage, such as a tax reserve, we identify it as an assumption rather than calculating an official rate.

Content development and automation

Digital tools may assist with drafting, formatting or checking content. Automation does not by itself establish accuracy or usefulness. Explanations and calculation logic should be reviewed, sources checked, and examples validated before publication. We do not claim credentials or firsthand experience that we cannot substantiate.

Corrections

Readers can report a factual error, broken reference or confusing explanation at support@aivuv.com. Please include the page URL and the specific issue. We review reported issues and update material when warranted; corrections should improve substance, not merely change dates.

Review cycle

Tools and guides should be reviewed when formulas, official definitions, platform interfaces or relevant rules change. A date displayed on a page is not evidence that every external rule remains current; consequential decisions should be checked against the source linked in the guide.